Nature Conservancy and Utah Office of Tourism partner to create Great Salt Lake-centric travel guide

The Utah Office of Tourism and the Nature Conservancy launched an informational guide on Friday, serving to guests be taught and discover actions centered round Great Salt Lake, because the lake faces mounting ecological crises within the face of drought and water-overconsumption.

The new on-line guide, titled “Great Salt Lake Needs Your Visit”, is wanting to assist vacationers and locals discover enjoyable and academic methods to interact with Great Salt Lake.

Larisa Bowen, a author and marketer for The Nature Conservancy defined the guide was created in mild of declining Great Salt Lake water ranges.

“With the lake facing this dire crisis, we get a lot of people asking the Nature Conservancy, what can I do to help…and this guide is about reminding people that one simple thing they can do is to go visit the lake and learn about why it’s so important for people and nature,” Bowen mentioned.

Rosie Serago, a design and content material strategist with the Utah Office of Tourism, mentioned the guide extends past the borders of the lake.

“Part of what makes the guide effective is that there are locations like our state parks highlighted, which really gear towards an immersive nature experience, but then there are other organizations…that take place in our more metropolitan setting and you know, really show that the impact of the lake and organizations that are supporting it aren’t even necessarily contained to the contiguous borders of the lake but extend into the community,” Serago mentioned.

Bowen sees the guide as a manner to get individuals within the lake and join them with organizations working to defend the lake.

“This guide is a way to connect to different organizations and partners that are working hard to protect the Great Salt Lake. Knowing more about this natural wonder is the first step to caring about its future,” Bowen mentioned.

Serago hopes the guide will assist educate the general public concerning the ecological disaster going through the lake, and will encourage individuals to give again to the atmosphere.

“We actually see this guide is taking a step into this concept of regenerative tourism…it’s really the idea that if visitors travel a certain way, they can actually leave a place better than they found it,” Serago defined. “So it’s almost going beyond ‘Leave No Trace’.”

You can entry the guide at VisitUtah.com/GSL