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The Nourish Network releases Annual Trend Report for Food, Beverage, and Agriculture for 2022

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“This is our sixth annual Trend Report, and we’re centered on wanting into the long run,” says Jo-Ann McArthur, president of Nourish Food Marketing. “The future is coming sooner than you already know; it is clear, it is inexperienced, and might want to fulfill the distinctive wants and views of competing generations.”

“While agriculture is as resilient as any sector within the Canadian economic system, the previous 18 months have thrown an array of latest challenges at farmers and people who serve the trade,” says Len Kahn, president of Kahntact. “We’re excited to dive into a few of these elements and study developments we predict will affect the well being of the ag economic system for the following 12 months and past.”

The 2022 Report dives into 11 key developments that may form the Food, Beverage, and Agriculture landscapes in 2021 and past. The developments are:

  • Talkin’ ‘Bout My Generation: Boomers and Seniors Are Coming On Strong
  • Let’s Make This Clear: Using Purpose Transparency to Gain Consumer Trust
  • Plant-Based 3.0: A Divide Between Better For You and Better For the Planet, Real Food, and Science
  • Remapping the Paths to Purchase: An Updated Shopper Journey for Post-COVID Grocery Behaviours
  • Blurring the Lines: Foodservice Models Get Increasingly Hybridized
  • Cultivating Your Inner Garden: Eating for Gut Health Goes Mainstream
  • Save & Splurge: The High-Low Fashion Trend Comes to Food
  • Bonus Trend — What’s Good for Me is Good for Fido: The Humanization of our Pets
  • Farms On the Edge of Uncertainty: A Perfect Financial Storm Could Capsize the Canadian Agriculture Economy
  • The Emergence of the Modern Farmer: Doing Away with Stereotypes and an Increased Focus on Mental Health
  • Urgently Hiring: The Farm Labour Gap Approaches Critical Levels

The 2022 Nourish Trend Report is on-line now. To learn the complete report, click on right here.

About Nourish Food Marketing:
Nourish Food Marketing is Canada’s solely full-service advertising company completely working with shoppers within the meals, beverage, and agriculture trade, with workplaces in Toronto, Montreal and Guelph. For extra data, please go to www.nourish.advertising

About Kahntact:
Kahntact is a full-service advertising communications agency specializing in agri–meals, animal well being, and life sciences. Based in Guelph, we provide a novel construction and method, with a hub of skilled advertising and communications professionals and an excellent roster of freelance companions. For extra data, please go to http://www.kahntact.com

SOURCE Nourish Marketing Inc.

For additional data: Media Contacts: Tasneem Dasoo, Media Relations, Nourish Food Marketing, +1 (416) 522-0829, [email protected]; Len Kahn, President, Kahntact, 519-341-4100, [email protected]

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