The Uttar Pradesh authorities will faucet the Indian embassies within the US and European international locations in its bid to double merchandise shipments to Rs 3 trillion within the subsequent 4-5 years.
The Indian embassies within the US, UK, Germany, Australia, Israel, Singapore, and so forth. will promote the micro, small and medium enterprises (MSME) merchandise, other than conventional handicrafts and indigenous merchandise, beneath the state’s flagship One District One Product (ODOP) scheme.
“Indian embassies will provide the much-needed traction and visibility to our traditional products in key export destinations across the globe,” UP Additional Chief Secretary (MSME and export promotion) Navneet Sehgal advised Business Standard.
Bucking the pandemic headwinds, the UP merchandise exports had jumped 30 per cent from Rs 1.07 trillion in 2020-21 to greater than Rs 1.40 trillion in 2021-22, of which the ODOP basket contributed 72 per cent. The UP MSME division had already tied up with main e-commerce platforms viz. Flipkart and Amazon to market the state’s merchandise basket and would make an analogous pact with e-bay as properly, Sehgal mentioned. The state may even utilise the Open Network for Digital Commerce (ONDC) channel to foster merchandise exports. Promoted by the Centre, ONDC is remitted to promote the alternate of products and providers over digital networks. It relies on open-sourced and open community protocols, unbiased of any particular platform, thus offering an expansive selling-buying expertise for institutional entities.
Among the top-selling UP merchandise are leather-based items, carpets, hand woven textiles, brassware, glassware, sports activities items, and so forth. ODOP scheme, which was launched in the course of the maiden UP Foundation Day celebrations in January 2018, is themed at selling the state’s conventional merchandise and creating native degree jobs. In reality, the state authorities has been organising digital international buyer-seller meets over the previous two years to increase MSME and ODOP exports.
“We are also looking at launching exclusive ODOP marts at fuel retail pumps, railway stations, airports, and bus terminals in the country. We will invite bids from private companies to set up such marts and work on a commission basis,” Sehgal mentioned.
The Yogi Adityanath authorities is bullish on the potential of the MSME and ODOP verticals to create employment alternatives, and actively contribute to attaining the bold aim of UP turning into India’s first $trillion financial system within the subsequent few years.
The state is selling the ‘flatted factory’ idea to economise on house for non-polluting MSME industries. A flatted manufacturing unit is a multi-storied industrial constructing, accommodating a bunch of business and meeting items, other than serving as industrial warehouses.